OPINIONX FOR ACADEMIA
Affordable market research software for students, educators, and academics
Unlock conjoint analysis, maxdiff research, and pricing studies from $149. OpinionX offers three education plans for student projects, educators and teachers, or research institutions. Access unlimited surveys, unlimited participants and every survey method at the most affordable rates for an advanced research platform.
Free tier includes every survey method, no credit card needed.
ACADEMIC PLANS
Three plans for three kinds of academic work
Pick the plan that matches what you're doing. Every plan includes unlimited surveys, unlimited participants and every method, from conjoint to Gabor Granger.
Student Project
For one dissertation, thesis, class project or other research project.
- One premium survey
- Unlimited participants
- Every method and analysis feature
- One payment, no subscription
Teaching
For professors, lecturers and educators using OpinionX in their courses.
- Unlimited surveys
- Unlimited participants
- Conjoint, MaxDiff and every other method for class work
- Billed yearly
University and Research Institution
For academic researchers, research teams, departments, universities and research institutions.
- Unlimited surveys
- Unlimited participants
- Full OpinionX access for academic research
- 90 minutes of consulting with an OpinionX research expert
For comparison, the standard Analyze plan is $900 a year.
Facilitating your research
At OpinionX, we work with customers across a range of projects, from classroom polls to educators introducing advanced survey methods to their students, to facilitating cutting-edge academic and medical research.
Trade-off studies
Conjoint and MaxDiff for dissertations, papers and funded projects. OpinionX scores conjoint with hierarchical Bayes, and you can export participant-level data for your own analysis.
Pricing and willingness to pay
Van Westendorp with the Newton-Miller-Smith extension, and Gabor Granger with demand and revenue curves, for willingness-to-pay studies on any product or service.
Segmentation analysis
Split any result by demographic or attitudinal group, compare two segments side by side, or cluster participants by how they answered, all without a stats package.
Apply for your OpinionX discount
Who qualifies?
- Students at an accredited college or university
- Professors, lecturers and teaching staff
- Academic researchers and PhD candidates
- Research teams and academic departments
- Universities and research institutions
A research tool that won’t break your budget
OpinionX helps make classes more engaging and teaching more digital, and gives academic research results you can act on.
Apply for an education discount to get every premium feature on OpinionX at a lower price.
Not a student or educator?
→ Start on our free tier or check our premium plans.
Teach trade-off methods by running them
The Teaching plan lets a whole class design, run and analyse conjoint, MaxDiff and pricing studies across a course, with unlimited participants. For a single in-class exercise with 25 participants or fewer, the free tier already covers it.
Academic plans, answered
-
Student Project for one dissertation, thesis or class project. Teaching if you run OpinionX across a course. University and Research Institution for ongoing research by one person, a team or a whole institution, and it's the only academic plan with expert consulting.
-
No. It's a one-time payment of $149 for one research project, with unlimited surveys and unlimited participants for that project, and there's no subscription to cancel.
-
Yes. The University and Research Institution plan covers an individual researcher, a research team, a department or a whole institution, and every OpinionX workspace has unlimited researcher seats.
-
Yes. The knowledge base documents how each method is scored, conjoint uses a hierarchical Bayes multinomial logit model with a published technical overview, and you can export participant-level data to CSV for your own analysis.
Run your study at an academic price
Three plans, starting from $149, with every method unlocked and unlimited participants per survey. Apply now, or start free and upgrade later when your study is ready.